Wednesday, July 23, 2014

I don't care if the world knows my secrets

Hat tip to +Towleroad , a lovely new video from +Mary Lambert  of "Same Love" fame (another song I absolutely love).

As my mother used to say: "Don't do anything you could get blackmailed for.". To which I add my corollary, apparantly Mary's as well: "Unless you own it and go public with it."

Makes me think about Marketing in an increasingly transparent world. Instead of puffery and near unambiguous emphasis on the positive, what if we marketed our products warts and all?

It wouldn't be fair if I didn't share my own secret first. I use food as an emotional blanket, even though I know it really doesn't work. So tell me, what are YOUR secrets?

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